~Weekly Product Highlight~Colgate Optic White Express White Toothpaste~
I have VERY sensitive teeth. I cannot bite into an apple that is cold right out of the fridge, I cannot drink a glass of ice cold liquid without using a straw. I cannot even think about doing either of those things without my teeth hurting. So, when it comes to teeth whitening, my vanity does have its limits!!! Of course I want to have white teeth, but at what price?! I have tried all kinds of “teeth whiteners for sensitive teeth” and most have left me in serious pain! I think that overall I have a somewhat high pain tolerance, but when it comes to the pain of sensitive teeth, NOPE, I am a huge baby!
All that being said, I received my first tube of Colgate Optic White Express White Toothpaste in a Target Beauty box a few months ago. My teeth are so sensitive that I can usually tell after the first use of a whitening product if it is going to make my teeth hurt. This product claims to be ” formulated to be used daily and is enamel-safe. When used as directed, Colgate Optic White has not been shown to increase sensitivity in consumers” It also claims to give a noticeably whiter smile within 3 days (*best results seen after 4 weeks) So with all those claims, I figured that I would give it a try.
Did this tooth paste make my teeth hurt…
Nope! When I first started using it I didn’t have any noticeable increase in my teeth’s sensitivity. What I did notice though was when I flossed my teeth every day gums were a tiny bit tender, nothing too bad nor painful, but something that I was aware of. Also, my lips have been a bit drier while I have been using this tooth paste. I must also mention that I use this in combination with ACT Restoring Anticavity Fluoride Mouthwash in Cool Mint. (I have been using ACT for years and it really does help with my teeth’s sensitivity.)
Did I have noticeably whiter teeth in 3 days…Yes! When used consistently twice a day, I did notice that my teeth looked whiter /brighter after using this toothpaste for 3 days in a row. But… to be honest, I also had a dental appointment to get my teeth cleaned on day 3, so I don’t know if it was all the toothpaste or a combination of the two.
After those initial 3 days, I have since used the entire sample 0.75 oz size tube, as well as an entire tube in the 3 oz size and have started a new tube. Now that I have consistently used this toothpaste my teeth are definitely whiter and brighter. I am hooked!

Were my teeth super yellow to start off with? No. Are my teeth super duper brighten up the entire room white after using this? No, but are they whiter and brighter than they were when I started, yes!
I have recommended this toothpaste to both my sister and my sister in law and they are both loving it as well! I love sharing products I love with people I love!
What does the Colgate Website have to say about this product…
Dazzle Without the Hassle
Express White is Colgate’s fastest teeth whitening toothpaste ever.
- Breakthrough formula offers whiter teeth in 3 days* just by brushing.
- Professionally recommended whitening ingredient, hydrogen peroxide.
- Contains 2x the whitening ingredient.**
- Safe for daily use. Protects enamel and provides anti-cavity fluoride protection.
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*For best results, use as directed for 4 weeks. **Vs Optic White® Sparkling Mint®.
“When used as directed, best results are achieved in 4 weeks, but to keep your white smile, continue to use. In addition to providing whitening results, Optic White® provides all of the benefits of standard fluoride toothpaste and can be used daily.
When using the entire Optic White® collection together, when should I use the Mouthwash? Before or after the whitening gel? Use mouthwash prior to the Optic White® Whitening Pen. To get the desired results, the gel should be the last item you use after brushing your teeth.“
I haven’t tried out any of the other optic white products, but I am interested to see if they work out as well too. If you are interested in trying out this toothpaste or any of the other Optic White products HERE is a link to a $0.75 off coupon, http://www.colgate.com/en/us/oc/special-offers. You know how much I love to save money!
What about you? Have you tried out the Colgate Optic White Toothpaste? What did you think? How were your results? Have you tried any of the other products in the Optic White line? I’d love to hear about it!
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Great post! Will surely give it a try 🙂
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Let me know what you think of it if you do! 💕
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Sure will do!
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So I have been using the Colgate optic white for about two weeks now! I can see some difference 🙂
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It’s so awesome to start to see it working! 😀
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